This Unit of competency specifies the skills and knowledge required to develop marketing and communication profiles in real estate. It includes understanding methods for marketing and communicating, clarifying type, value and purpose of different communication activities and developing a personal profile for marketing and communication in real estate. On completion of this unit of competency you should be able to: • Interpret marketing and communication channels • Develop a personal profile • Examine client engagement practices for marketing property • Examine marketing and communication channels for community engagement.
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